AlphaTheta Corporation has today announced the release of the limited-edition DDJ-1000-OW from Pioneer DJ brand, a world-class manufacturer of DJ equipment. This exclusive DJ controller, made in collaboration with Off-White™ will be available in limited quantities globally.
As the founder of Off-White™ and one of the most important artistic directors in the fashion scene, Virgil Abloh had a deep desire to create DJ equipment that explores the unity and harmony of music with Pioneer DJ. Based on the concept of “SOUND ENGINEERING,” Pioneer DJ and Off-White™ completed “DDJ-1000-OW” through a determined artistic process.
The DDJ-1000-OW is a special model with a unique collaborative design. The fluorescent orange and matt white asymmetrical colours and tagline printing bring a unique look to the DDJ-1000 DJ controller, which offers both high performance and portability. The controller inherits the layout of the CDJ-2000NXS2 and DJM-900NXS2 setup, which is widely regarded by professional DJs as the club standard for DJ gear.
The DDJ-1000-OW is a 4-channel DJ controller featuring a professional layout. It is portable and compact enough to take everywhere, easily recreating the party experience anywhere. Its colour LCD on jog display screens reveal everything the DJ needs to control, from the BPM, loop points through to playback positions – the DJ can truly boss the decks. Not only that, but it’s packed with legendary effects which allow for adding creative flair and unique textures to mixes.
In line with the release of the DDJ-1000-OW, Off-White™ will launch a “SOUND ENGINEERING” capsule clothing collection, also in collaboration with Pioneer DJ. This apparel line includes t-shirts, hoodies and a coach jacket – with the designs inspired by the internal
structure of the DJ controller. Crafted from cotton canvas, the collection is marked with silk-screen printed graphics and fluorescent green ink. The jacket has been distinguished with a vintage treatment offering a refined aesthetic.
“As with the skeleton CDJ and DJM I designed with Pioneer DJ, I wanted to take this opportunity to bring together technology and human interaction,” says Virgil Abloh. “And this time we took it one step further with “SOUND ENGINEERING” bringing together this medium that unites so many of us with a fashion element. Both music and fashion, in my opinion, are these intense forces that have the unique power to bring people together while letting you make your own statement all at the same time.”
The DDJ-1000-OW will be available to buy from Selfridges for £1,549 / €1,799. With only limited quantities available, the DJ controller is a high-performance 4-channel controller offering the ultimate DJ experience. The capsule apparel collection will be available at Off-White online, Farfetch.com, and select Off-White™ monobrand stores worldwide. For more information, go to pioneerdj.com.