Virtual Reality in Motoring

Nielsen research shows that more than 50% of people would be more inclined to purchase or use VR technology after only two minutes of exposure to VR content. This goes to prove the enormous potential of VR in the motoring industry, with drivers now able to undertake virtual test drives from the comfort of home and motor dealers no longer restricted by floor space to showcase the latest vehicles on the market. These are just two examples of how VR is making its mark on motoring. For more information, check out…

Samsung expecting Virtual Reality devices to soar 390% by 2020

It seems Virtual Reality (VR) is really coming on this time. As the technology becomes more accessible and wearable there is little for folks to complain about. Whilst it can be a difficult sell initially, once a headset is on a lasting impression is left and the user will likely be blown away, even on the cheapest of options. The UK VR market is set to reach around 3.84 million shipments in four years, up from 0.78 million in 2016. Whilst not staggering, it’s still an upward trend that is forecasted to…