Forget Fortnite, here comes FRAG!

Paris based mobile studio, Oh BiBi today announced a massive $21 Million Series B investment, led by Atomico (of Supercell, Rovio, Teatime and Bossa Studios investment fund fame), with participation by Korelya. Oh BiBi is on a mission to create beautiful, fun and seductive mobile-first experiences of the world’s most successful PC and console game genres.

Oh BiBi, whose mobile-first arcade racing title SUP has already attracted 30m downloads to date, are now taking on the $9B+ shooter genre with the soft launch of their debut hero shooter title, FRAG exclusively for iOS and Android devices. Shooters are only just beginning to gain a foothold on mobile and, with Fortnite bringing momentum to the market in the shooter space, FRAG (developed specifically for mobile devices), is looking to take the genre to the next level.

FRAG features real time multiplayer matches where players control a team in ‘short but epic’ battles. Teams feature five unique heroes each with different weapons and abilities. Players can collect over 40 heroes from which they will assemble a team of five to take into the arena resulting in action-packed gameplay that is intense, intuitive and fun.

Oh BiBi co-founder and COO Martial Valery said, “When we started working on FRAG 6 months ago, we knew there was no reason why a shooter game could not dominate the top grossing rankings for mobile games. Now Fortnite has demonstrated it was possible, we’re ready to challenge their claim for best mobile shooter and with Atomico onboard, as one of the most active VCs investing in the games sector today, we are well equipped to scale and looking forward to the challenge.”

In addition to gameplay, Oh BiBi have implemented a social platform within FRAG which goes beyond the game itself integrating communication and video sharing into the heart of the experience. These social features seamlessly complement gameplay helping gamers simply record and socialise their FRAG experience with friends and other gamers across their networks.

Oh BiBi co-founder and CEO Stanislas Dewavrin said, “At Oh BiBi we are on a mission to make mobile free-to-play fun to play by focusing on bringing epic multiplayer action games to mobile. Our unique blend of creative approach and data driven infrastructure means we build extremely ambitious games with very small autonomous teams of no more than six. This means we need to hire the very best of the best in our industry who like working autonomously and this latest investment by Atomico will allow us to turbocharge that hiring and the launch of our first game in the shooter genre FRAG”.

Atomico Partner Mattias Ljungman said, “When we published our games investment thesis we identified a huge trend in mobile games will be around PC and console game genres that historically haven’t made the successful transition to mobile. We believe there is an opportunity there to create deeper, more engaging games on mobile, that keep players coming back for more and we believe that Oh BiBi is the best games company in the industry to tackle this challenge. Oh BiBi founders Stanislas Dewavrin and Martial Valery have enormous global ambition levels, are visionary European entrepreneurs and have 18 years experience in building blockbuster mobile games and 150 titles between them including Minion Rush (860m players) and Asphalt (650m players). We know from our experience with prior games investments such as Supercell how special the Oh BiBi team is and we can’t wait to support them on the next stage of their journey.

FRAG features:

* Challenge thousands of players online in SHORT BUT EPIC 3 minute real-time 1v1 matches.
* First-Person View and Control – Shoot AUTOMATICALLY.
* SWITCH RAPIDLY between your heroes and gain the advantage.
* Dying isn’t that bad: RESPAWN INSTANTLY as another character.

* Build your BATTLE DECK to fit your game style: offensive, defensive or balanced.
* Over 40 UNIQUE CHARACTERS to choose from to craft your battle deck.
* UPGRADE your character to make them stronger.

* FRAG is a social experience designed with SHARING in mind.
* RECORD AND SHARE your games and decks, and check others to improve your skills.
* Join a CLUB or create your own to become a famous team.
* Expand your FAN BASE to become POPULAR.

FRAG soft launches for iOS and Android devices on 28th June, 2018.


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